Hotel Marketing and Loyalty Programmes

Fairfax Hotel Marketing Limited is widely recognised as the preferred company in our field by a host of world-class hotels. Established in 1988, we bring to your hotel years of experience within our specialty field. Our expertise lies in working with your Team to identify areas for growth within your hotel, whether it is within your Rooms Division, Food & Beverage or Leisure facilities. We will then design a Membership Programme to market this space availability and undertake – from start to finish - the Sales & Marketing campaign to do so.

Our concept is simple … every hotel, however successful, has lean periods and space availability at certain times, whether it be unoccupied bedrooms or empty tables in your restaurants. These are areas which could be earning additional revenue, but are currently sometimes empty or even incurring running costs. We will analyse your business and its peaks and troughs and, from the results, develop a Privilege Membership Programme designed to incentivise your local market to utilise any empty space, creating incremental revenue.

Each Privilege Membership Programme designed by Fairfax Hotel Marketing is unique and tailor-made for a specific property. After all, no two hotels are identical. The Membership will include the facilities which you are looking to promote and will include incentives to draw business into your Accommodation, Conference and Banqueting facilities, Food & Beverage, and, where available, Leisure, Spa, Golf and Retail outlets.

Fairfax International is located in the Dundee area of Dundee City. There are at least 20 other listings in the DD1 postcode area.

Marketers in Dundee City DD1

Number of Employees: 11-50

• Analytics
• Corporate
• Events
• Leads
• Logo
• Marketing
• Media
• Signage
• Telemarketing