Clearly defined strategy and benchmarking are vital components of this offering as well as excellence in each of the service disciplines provided. Ultimately we often act as an outsourced marketing department for our clients, providing the insight and expertise needed to achieve transformational improvements in their marketing implementation. We build clients’ brands and reputations, develop their market positioning, help them engage with customers and generate their sales leads.
Our approach is grounded in strategic excellence, which often means auditing and evaluating a client’s market position before recommending a clear and traceable way forward in the form of a long term marketing plan. This also ensures optimum allocation of budget with better benchmarking of progress and informed tactical adjustments along the way. Although we can work on any size of project we typically act as an extension of the client’s own marketing department, taking care of every aspect of the marketing effort.
As well as being B2B experts we are also multi-channel experts with extensive knowledge and experience of building and executing campaigns and interweaving messages across digital, social, print, trade press and exhibition platforms. Despite the fact that the mix of channels may change from one client to the next, substantial content is absolutely vital for all as well as ensuring this content is used in a smart way across multiple channels. This approach is reinforced by comprehensive monitoring reports which collect data across these channels - we then interpret this data to make tangible recommendations to clients.Move Marketing is located in the Manchester area of Aberdeenshire. There are at least 20 other listings in the M2 postcode area. Marketers in Aberdeenshire M2
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